Dark Messengers rule the airwaves, spreading fear and divisiveness. Fear of darkness taps into our primal, survival instinct. There’s someone out there with evil intent residing deep within our imagination.
Visionaries who lift the human spirit are rare. But they exist to do good in the world. Consider Nelson Mandela who envisioned the end of apartheid; the young environmentalist Greta Thunberg or Malala Yousafzai advocating for women’s education, or the financial guru Warren Buffet.
Every role is comprised of two elements: language and behavior. A Visionary uses open and expansive gestures. They see the future and display absolute commitment to the ideas they’re presenting. Their language is about changing our thinking
, or activating the positive tumblers of our imagination. If the first step is convincing your audience to change their thinking before
driving them to action, be a Visionary.